Started by a team of former Big Three technology consulting veterans, DealerSocket was created with total inside knowledge of the day-to-day challenges of operating a dealership. DealerSocket was designed from a philosophy that the best CRM solutions for automotive dealerships has nothing to do with technology and everything to do with the unique culture of people in different departments that make a dealership work. As a result, DealerSocket is a CRM solution that goes well beyond sales to integrate a dealership’s service department, customer satisfaction, general management and back office operations. Today, Dealersocket is making its way into more and more dealerships – from small, independent dealers to large regional franchise groups—all of whom see DealerSocket’s way of doing CRM as their way to do CRM. Because of the company’s tight support of its customers, with strong training and follow-through, DealerSocket dealers are achieving their goals.
Attract, Acquire, Retain & Expand
DealerSocket ignites businesses with the light and power of information about customers and prospects which drive revenue, customer satisfaction, and profitability. Below are the primary business processes embedded in the DealerSocket CRM model:
| marketing awareness, lead generation and qualification |
| prospect management, showroom and service sales process control |
| quality assurance, customer retention and loyalty programs |
| customer referrals and reselling to existing customers |
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The services offered by DealerSocket enable companies to connect with its prospects, customers, and employees by delivering relationship management solutions that automate the work force and give access to real-time relationship information. These processes empower people with the information required to build relationships that generate revenues and create profits. DealerSocket’s service offerings were created and are continually molded with specific focus on five main success factors:
People drive success. DealerSocket drives value to the sales, service, quality assurance, and management end users through easy to use tools, extensive training, and accessible support.
Processes enable people. DealerSocket built their application based on the exact processes and metrics that they know drive revenues, customer satisfaction, and profitability in the automotive industry.
Technology enables process. DealerSocket’s technology is built to be used, not noticed. The DealerSocket solution is built on the most scalable, secure, and maintainable platform possible. Their technology is a tool that performs its function in the most efficient and easy way possible.
Service reminds and teaches. DealerSocket is constantly in touch with its customers by teaching, mentoring, and learning with them.
Measurement enables improvement. DealerSocket measures their joint success, so they can continually improve.
 Check out our customer stories
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