Understand CRM
Is your dealership looking for an automotive CRM? Maybe you are unsure where to start and what tools to use in your search for the right fit. This section will provide you with the tools you need to understand Automotive CRM from a high level and know what to look for as you evaluate different tools.
Learn MoreTop 5 Myths about CRM
- Myth #1 — I have an Internet Lead Manager, that’s my CRM
- Myth #2 — My DMS is my CRM
- Myth #3 — I have someone mail out service reminders, I don’t need CRM
- Myth #4 — I have someone making calls for me, that’s my CRM
- Myth #5 — I can’t afford a CRM
- So what is CRM?
- How do you evaluate which CRM is right for you?
Improve Processes
Auto Dealer CRM should enable your dealership to improve many processes in your dealership, giving you greater insights, increased control, more accountability and higher return on marketing dollars spent.
Learn MoreEstablish Accountability
Accountability in an automotive dealership is paramount to success. By implementing a CRM solution, dealer principles, managers and owners can ensure that everyone interacting with their customers is doing it effectively and as expected. DealerSocket’s Auto Dealer CRM is packed with tools and reports that you can put to use immediately to establish accountability, reinforce procedure and fine tune sales staff and service performance.
Learn MoreMarket More Effectively
Automotive dealers spend tens of thousands of dollars on marketing every month. By improving marketing effectiveness just a slight percentage, a typical car dealer can save thousands.
Learn MoreReport on Performance
Seeing how well you perform in certain areas and understanding areas that need improvement can be the difference between profitability and loss for an auto dealer. DealerSocket provides detailed and robust reporting that the top dealers in the world use to manage their business with.
Learn MoreManage Showroom Traffic
How many people walk into your showroom every day? Do you know without doubt that every person who visits your dealership is captured to enable proper follow up if they don’t buy that day?
Learn MoreManage Internet Leads
Today’s automotive dealerships have many resources dedicated to finding customers online and getting those customers to inquire about a vehicle. Are you making sure that none of those inquiries fall through the cracks and that you have the very best business rules in place to follow up with them?
Learn MoreFind New Prospects
Your customer data is a source of instant revenue. Do you have the tools to properly dig into your data and uncover lost opportunities? With DealerSocket’s List Builder and MoneyMaker tools you will have simple and easy to use tools that will help you turn your data into quick sales and service business.
Learn MoreIncrease Service ROs
Fixed Operations is an auto dealer’s best source of high margin revenue. Are you making the most of your service drive? With DealerSocket’s Service tools you can increase first service appointments, easily monitor service appointments, automate confirmations, manage no shows and follow-ups and easily manage your loaner car fleet. Setting customer expectations and providing them with the ability to communicate with your service department 24/7 is a great way to ensure customer loyalty and high CSI.
Learn MoreDesk a Deal for Max Profit
When a deal gets to the point of negotiation, are you putting your best foot forward to the customer? With DealerSocket’s Desking tool you can present payment and lease options in a way that is both professional and built to ensure profitability while decreasing the amount of time spent on every deal.
Learn MoreMarket to Mobile Phones
How do you reach and stay connected with your customers on the go? With DealerSocket’s Mobile Portal you will have the ability to stay connected with your customers 24/7 through any web-enabled mobile device.
Learn MoreOutsource BDC
Does your dealership have a BDC Center? Are you looking to supplement it or test out how making proactive and highly targeted call campaigns might improve your sales or service business? If your people don’t make calls assigned to them, have DealerSocket pick up the slack and automatically make those calls.
Learn MoreMonitor & Improve CSI
CSI is the key to customer loyalty and continued referrals. With so much information available today to the average car buyer, how is your dealership making sure that you resolve issues with buyers before they make it to the ratings sites? With DealerSocket’s CSI solutions, you will receive feedback directly from customers via electronic surveys or phone response. You can automatically catalogue, assign and resolve any issues that arise based on business rules that you define. This will help you hold your staff accountable for every customer complaint or suggestion and ensure that your CSI scores remain stellar.
Learn MoreEnable 24/7 Customer Connections
Busy consumers are looking for ways to keep in contact with you even when your dealership is not open. Are you building those relationships 24/7?
Learn MoreTrain My Sales Team
Automotive dealerships are unique environments. High turnover rates mean that you as a sales manager are constantly training new staff. What if there was a way to do it in a fun, entertaining and memorable way that ensures key car business fundamentals are learned? Welcome to CarMind.
Learn More