San Clemente, CA | November 28, 2012 - DealerSocket Has Created a Fully Automated Lease Portfolio Management System, Increasing Lease Retention and Penetration and ROI
Leading automotive dealer CRM, DealerSocket, has launched a powerful tool that empowers dealers to manage lease portfolios with automated, multi-channel marketing campaigns from directly within DealerSocket.
"MarketPlace Lease puts laser focus on maximizing the timeline inside the 9-month window to a customer's lease expiration date," said Reuben Muinos, DealerSocket MarketPlace product manager. "What users love about this product is they barely need to lift a finger and can rest assured their lease customers are properly marketed to through a professional, multi-channel marketing campaign."
The channels MarketPlace Lease employs include email, direct mail and live phone calls. "Users can choose from a library of hundreds of stellar, professionally designed, agency-style email templates. We use UPS Innovations for direct mail, which has an over 90% open rate. Live phone calls are made from professionals in the DealerSocket CallCenter. MarketPlace Lease is proven to effectively increase lease retention and penetration," stated Muinos.
This fully automated solution to managing lease customers and maturities is available for an affordable, flat monthly fee. For more information about DealerSocket MarketPlace Lease and DealerSocket's other industry-leading dealer CRM tools, please call (877) 888-8048.