Being easy to do business with is a major reason Washington’s Spokane Hyundai deepened its relationship with DealerSocket in recent years. A CRM customer since 2018, the dealership added the company’s Desking tool in 2019, then its DealerFire website and PrecisePrice digital retail solution just ahead of COVID-19.
"With DealerSocket, there's synergy in how leads land in the CRM. It’s just smoother to have everything run through a single platform," says General Manager Craig Fruin. “I’ve always believed a fun and transparent process is paramount, and DealerSocket allows us to communicate that to our customers.”